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December 28, 2005
Cannibalizing the crickets: Weinsteinco's Wolf-ish ploy
In Wednesday's New York Times, advertisements for Wolf Creek lead off with heavy verbiage from Earl Dittman of "Wireless Magazine" (which is also a Website-less magazine): TERRIFYING! A thriller that takes fear to another level." (The lack of an exclamation point at the end of the last phrase casts modest doubts on its authenticity.) Premiere and the New York Post are also weighted. 
But Weinsteinco's Dimension Films pulls a fresh variation on an old trick, quoting Darren Bousman, director of Saw II with the banal "An edge-of-your-seat thriller!" but also in-house directors Robert Rodriguez ("As real as horror gets!") and Quentin Tarantino: "John Jarrett delivers a performance that's destined to go down as one of the greatest film heavies of the last 25 years!" Rodriguez and Tarantino are collaborating on a Dimension-Weinsteinco effort called Grindhouse; the star of Tarantino's segment is reportedly... John Jarrett. (Nothing to see here, move along, keep moving.)
Posted by pride at December 28, 2005 03:29 PM
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