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February 19, 2007
Ryan Gosling's Oscar nom: All that money and my ass on the line
"We needed to prove to the industry that we're real" after a 2006 cash infusion, ThinkFilm's Mark Urman tells Anne Thompson in the Reporter, "A lot of actors make indie movies for prestige, not just money, to prove their chops. What better way to communicate our efficacy as a desirable home for these films than by landing an Oscar nomination for a low-budget movie about a crack addict?" DVDs were sent out early. Critics in larger cities raved. " Then came Urman's worst fear. No Golden Globe nomination for Gosling, even with slots divided between the Globes' comedy and drama best actor categories. "I took antacids for days," Urman says... "The campaign was not about a crack addict," Urman says, "or a failure of liberal ideals. It was all about an explosive brilliant young talent." Urman's talent for publicity and rep for directness were put to the test when Gosling was nominated on January 23. "It was surreal... It was what we'd been working toward for so long... When it happened, I realized what would have happened if it hadn't happened. All that money and my ass on the line."
Posted by Ray Pride at February 19, 2007 12:41 PM
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