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June 02, 2006
Critical Mass..acre
Anne Thompson's latest , on the devaluation of film critics, kinda tries to have it both ways.
"As a generation of top critics move into their 50s and 60s, newspapers are chasing the same young demographic as advertisers and studios. Just as film distribution and marketing are adapting to the rise of digital delivery, the Internet is altering the face of film criticism."
Yes and no. Newspapers are dying and they want to save money. 20-year veterans are expensive and often difficult to manage. 20-year-old newbies are cheap and flexible. The internet has little to do with killing Traditioanl Media criticsm... TM is doing that for themselves very effectively.
Anne knows this, writing: "Daily newspapers are losing circulation, Hollywood advertising and their influence over moviegoers. As publishers struggle to hang on to their readers via online content, blogs and podcasts, some are replacing experienced critics -- many of whom, like Ebert, have built loyal local followings -- with younger, less expensive models." But it's farther down in the piece.
"Studio publicists know, Morgenstern says, 'that many of their superiors would rather not show films to critics at all. Especially to print critics, who offer more potential loss than gain.'"
In my experience, Joe is not a particularly pretentious or arrogant man. But separating out print critics is a laugher. Daily newspapers tend to have far more access than any internet outlets, especially long lead screenings that editors insist are required for features...and not just for the writer, but for the editors as well. Deals are made at all print outlets for coverage every week. And the critic has become maginalized by their very own papers, either rmisused as feature writers with critical subtexts that will be quoted or simply by being one small part of the hype puzzle. Studios don't care much about what happens on Friday, except for the fallout from talent... but even then, early reviews are much more troubling, as talent is still in the marketing cycle. The web's ascendance has not been about quality - except in a small niche - but because of the timing and repetition.
This is why the trades are so rabid about being first. Being first has overwhelmed the power of being best.
"in Los Angeles and New York, top critics also have the power to push certain films into Golden Globe and Oscar consideration."
Rarely. People show up late in the cycle have the power to confirm what is already in play. But there has not been a single case in my memory of one of those "power players' turning up late to the dance and changing anything. Roger E. didn't jump on the Crash bandwagon, but in spite of the denial of BBM supporters, the wagon was rolling long before he came out in February.
"When audiences lose faith in a paper," says SPC's Bernard, "they end up doing something else." He contends that theater attendance has dropped in such specialty film markets as Boston, Seattle and Miami that have lost popular critics."
Interesting, but I know a little about two of the markets. In Boston, James Verniere, Gerald Peary, Ty Burr, Peter Keough, Chris Fujiwara, and the deposed Jay Carr are all members of the august and elitist National Society of Film Critics, making Boston by far the city that contributes the most critics outside of NY and LA to the group. In Miami, the beloved veteran of decades, Bill Cosford, died. So one can hardly complain that he was replaced, though it is a red flag that the Herald’s film critic has lived in New York for most of his tenure and not in his hometown of Miami.
“To date, the New York Times has resisted such pressures. Its lead critics, A.O. Scott and Manohla Dargis, have yet to establish the kind of bulkhead that Canby and Maslin had during their tenure at the Times, but that is partly because neither Scott nor Dargis has a particularly mainstream sensibility. Both are canny careerists, though, as well as elegant writers who often seem more interested in crafting arcane intellectual arguments than reaching out to their readers. Thus when Scott or Dargis champions a small movie such as "Gunner Palace" or "The Notorious Bettie Page," it has little impact.
Canny careerists? Wouldn’t that suggest that they would try to be more mainstream, not less?
With due respect to Roger, decades of television are why he is The King. And he seems to have reached out more in recent years… to great mockery from people who care about criticism… and him. Is Anne suggesting that Canby or Maslin could get movies from third-tier distributors or lower (studios, some dependents, Lionsgate, other dependents, all other indies) seen more widely? This is somewhat rhetorical, because the business has changed so much. But has anyone had that power in the last 15 years?
Anne continues: “At least Scott and Dargis are encouraged to discourse intelligently about movies.”
Yes. And that is the point, isn’t it? High-minded writing is not for everyone. But shouldn’t it be what the New York Times is about? And it is not nearly as arcane as the hardcore critics who publiush in alt weeklies, including Ms. Dargis’ mentor, J Hoberman, Chicago’s Jon Rosenbaum, New York’s Armond White and Los Angeles’ Scott Foundas.
Every once in a while, one of the NYTers will go off the deep end. And it took a while for Scott – who was not long ago, one of those inappropriate replacements – to focus primarily on film. (Anthony Lane, who is a horror show, since he doesn’t care about movies… at least, by what he writes.) And I am still miffed about Manohla dubbing V for Vendetta fans “thumbsuckers.” But I think you will find that TonyOhla’s bat swings far harder than KenIna TurAno’s and that more people choose to access their work.
The truth is, the art house world is driven by reviews because they can’t afford ads. The New York Times owns New York (in spite of the quality work – which is still not arthouse heavy - of Jack Mathews at the Daily News) and Roger can drive enough business to fill an arthouse for a couple of weekends in Chicago and the publicist of Los Angeles feel abandoned by the LA Times because they fired Kevin Thomas, who was a difficult egomaniac who also worked hard to sell indies. But nationally, I don't think there is a critic who ever sells as many as 20,000 tickets… ever. And even that (about $150,00 box office) would be a real rarity.
Anne does a nice job on Dave Kehr and Jami Bernard situation, but she has somehow had her brain sucked out and is a new fan of “FilmFreakCentral.net's Walter Chaw, who writes with a refreshing candor that you would never find in the print world. In his recent review of "X3," for example, Chaw calls director Brett Ratner "a homophobic, misogynistic, misanthropic moron."
Not candor. Abuse. Calling names may be refreshing, but it is not an argument. If this is where critcism is heading, I'll be busy watching sports, thanks.
Anne does finish with strong: “The critic of the future is still being forged. Big-city newspapers are in the midst of making the inevitable transition to the Internet. Small newspapers will probably lose their local voices. But now there are many cyber critics, amateur and professional, more than happy to fill the gap.”
I think Anne is one of a lot of people who are simply trying to find an excuse for critics and entertainment journalists to be employed in the numbers and paid in the amounts we have in the last 20 years. And unfortunately, the argument for criticism is the same as it was 50 years ago… to serve the greater good, not to sell tickets. And in that, many see the end of criticism as we’ve known it.
Posted by poland at June 2, 2006 03:28 PM
Comments
There are still art critics. They're mostly irrelevant to the broader culture, since their subject is mostly irrelevant to the broader culture. That's where movie critics are going, whether or not the movies follow.
Posted by: Blackcloud
at June 2, 2006 05:16 PM
Critics are having a marginal influence as films themselves have a marginal influence. As Mr. Poland keeps saying, the audience is a percentage of a percentage. Where critics may end up mattering is in the long tail...the accumulation of reviews in Rottentomatoes, reviews for movies that are Netflixed, the archive of Ebert's infinite stars and thumbs.
While I am a fan of Lane's earlies work compiled in his book Nobody's Perfect, increasingly I have to agree that he is not by nature a movie lover (though his literary astuteness originally made him a draw for me). He's much more fun when he's enveloped by a movie such as in his review for Speed.
Posted by: palmtree
at June 2, 2006 05:42 PM
In Chicago, Ebert doesn't review as many smaller pics as he once did; local writer Bill Stamets capsules several smaller movies each week under the rubric, "Art house films," the metro daily equivalent of "WRONG WAY! ... Do Not Enter."
Posted by: prideray
at June 2, 2006 07:40 PM
Ebert didn't make Crash an Oscar winner but he sure helped an awful lot in making the film a hit. He pushed the film for quite a while. And I also remember Polar Express, another film he was pushing who had a late success.
Posted by: Arrow77
at June 2, 2006 07:46 PM
Re: Blackcloud's point, which is correct. The question is, do we allow this to happen? Good mainstream critics are good for movies. An elitist like Walter Chaw, who's there to polarize and play to a specific base, not so much. But folks like Roger Ebert, who can still make a mainstream difference, are very badly needed, more every day.
Posted by: jeffmcm
at June 2, 2006 08:02 PM
I would also suggest that good mainstream film critics are good for newspapers as well. Editors are being incredibly short-sighted if they don’t see that supporting and promoting a film critic with a distinct (and sometimes contrarian) point of view can attract as much loyal readership (and, yes, spark as much debate on radio talk shows, etc.) as a high-profile sports columnist or human interest/humor columnist. There’s nothing like getting people talking about one of your writers to get people interested in reading your paper. Nowadays, people don’t really need newspapers for news, or even movie listings – that can be obtained for free, on the web. To survive, newspapers have to provide things -- news analysis, consumer reporting, sports coverage and, yes, arts coverage – written by local writers that local readers come to know (if not always love) and want to read. Whenever a paper (mainstream or “alternative”) depends largely (if not entirely) on wire-service movie reviews – well, the paper really isn’t providing something that readers can’t obtain elsewhere for free.
Along those lines: I have no idea how many people who frequent this site are not in NY or LA. I’m curious: All you folks in “Flyover Country,” how much does your local paper rely on wire-service coverage of film (and, for that matter, TV, pop music and home video)? And how much overage is homegrown?
Posted by: Joe Leydon
at June 3, 2006 02:16 PM
D'oh! Of course, that last sentence should read: How much COVERAGE is homegrown?
Posted by: Joe Leydon
at June 3, 2006 02:17 PM
I'm not in LA or NYC, but I'm not in flyover country, either.
Posted by: Blackcloud
at June 3, 2006 05:53 PM
MSM film coverage in Pittsburgh may not always be especially interesting or insightful, but it is almost exclusively homegrown. We have two dailies (The Pittsburgh Post-Gazette and The Pittsburgh Tribune-Review) and one Alt-Weekly (The Pittsburgh City Paper)
Posted by: AHorbal
at June 3, 2006 08:48 PM
Where are you, Blackcloud? Hawaii?
Posted by: jeffmcm
at June 4, 2006 12:36 AM
How could anyone take Defamer as a source for anything? He trashes people for ad money, from studios and coporations. He's sloppy, petulant and and represents the creepiest side of any media.
He openly admits that, but that doesn't validate him, or what he does. He sells bits of his soul on a daily basis. He sort of brags about that, and attempts to make soul-selling seem cool, but only to lure in more soul-sellers so he won't feel so lonely in the 9th circle.
Posted by: Hackster
at June 4, 2006 01:46 AM
Who is 'he'? If you're talking about Defamer, that's committee-written and corporate-published (Gawker Media). Not one guy.
Posted by: jeffmcm
at June 4, 2006 02:12 AM
I don't believe you are correct, J-Mc.
There are lots of cross references between the brand, but the history of Gawker Media has been individuals responsible for 8 or so pieces a day for very little pay. Each "editor/writer" has had a distinct personailty. Lisanti does have occasional help, but I believe it is mostly his work still. If not, there has been a change.
Posted by: David Poland
at June 4, 2006 05:10 PM
Really? Never mind, then. But it certainly reads like a group effort.
More importantly, it reads less like tabloid gossip and more like satire. Defamer's targets tend to be those who deserve it (Brett Ratner, anyone?). If Hackster is going to talk about soul-selling, that kind of thing is ten times worse on any Entertainment Tonight/Access Hollywood show every evening.
Posted by: jeffmcm
at June 4, 2006 05:21 PM
Satire? Really? Celebrity sightings? Celebrity pregnancies and celebrity babies? Seems like same ol' stale gossip fare to me. I see the same by the check-out line at Ralph's. But his is even creepier and meaner than Traditional Media. Which I guess makes him "cooler."
Obsessively trashing Bret Ratner? I'm no Ratner fan, but why him? I hear this X-Men has more soul than the average comic book movie. Same rationale as the British press, I think. He's successful. Trashing successful people attracts readers and sells ads. Sell, sell, sell. One person, or a group, Defamer's crass, dehumanizing and depressing.
Posted by: Hackster
at June 4, 2006 07:18 PM
I stand by the satire statement. Anyone can report on a celebrity sighting, but I have found Defamer to be smarter than the vast bulk of tabloid gunk. Obviously you disagree.
Would you like to recommend an alternative? Your complain seems to be a very broad-based ("Sell, sell, sell") indictment of our culture as a whole.
Posted by: jeffmcm
at June 4, 2006 07:31 PM
I'm in the Northeast.
Posted by: Blackcloud
at June 4, 2006 07:35 PM
Wow, Jeffmcm, isn't it extremely faint praise for Defamer to say Mark Lisanti's stuff is smarter than the vast bulk of tabloid gunk, or not worse than Entertainment Tonight/Access Hollywood? Are those your only comparisons?
I'm not turned off by all media selling, just gossip. Gossip and "defaming" for money is creepy.
I guess I'm talking more about selling out, than just selling. Selling is not a bad thing, inherently. Defamer and the gossip-based hucksters sell out by taking money for appealing to the lowest of the most debased instincts, conntected to our sad culture's celebrity obsession.
But selling good quality shows or artcles is more than cool by me. Even if they're about media, and especially if they spark discussion (like Poland's article does here). I like paying for the New York Times, and their critics. Same for the LA Times. For industry news and commentary, I think Anne Thompson is excellent, as is Michael Flemming in Variety. Elvis Mitchell on NPR, Charlie Rose on PBS. Great. Tavis Smiley on both. Great. There are others.
I just think most people realize the culture's gone cheap-celebrity bonkers. Don't you agree? Celebrity gossip is gross, and feeds the insanity, while pretending it's about dethroning fake royalty. Or, it's fake-sly people calling the fake fake, which seems pretty easy, no? Is that good satire?
Part of the price of celebrity worship is that we're force-fed boring, weak films and TV shows and music and articles driven by "celebrity power", rather than excellent content.
I'll stop now, since by bitching about fake-satire-based Defamer, I'm feeding the same creepy beast. Defamer becoming a celebrity is about as depressing as a slutty hotel heiress becoming famous for a sex tape. Or a hapless witness who becomes famous through a televised murder trial. If Lisanti's getting famous by trashing easy famous targets on a gossip site called Defamer, let's throw a VIP-hypocrites-only party for George Orwell.
Posted by: Hackster
at June 4, 2006 08:17 PM
I agree with you that it's all part of the media-industrial complex that exists in a constant cycle of promotion and self-promotion and getting people to be interested in meaningless crap.
That said, at least Defamer does this in a way that I, personally, find amusing. Anything to take Brett Ratner down a peg or two is a good thing in my book.
Posted by: jeffmcm
at June 4, 2006 08:26 PM
Okay, cool, Jeff.
If watching people taken down a peg is amusing, I understand Defamer's status for you.
I just hope you're never up too many pegs. At least by Defamer's standards.
Posted by: Hackster
at June 4, 2006 09:22 PM
If it meant that I had as much money as Ratner, I would welcome it.
Posted by: jeffmcm
at June 4, 2006 09:36 PM
Then all that's left is to bow to your righteous non-wealthiness, but wish you great financial success in the future!
Posted by: Hackster
at June 4, 2006 09:46 PM
Okay, we get it, you're better than me. Going to bed now.
Posted by: jeffmcm
at June 5, 2006 01:47 AM
Sorry. Not my intention, and not even slighlty true.
I just wanted to raise the question: Does Defamer deserve defending as a source for anything truly illuminating?
I think you're saying no, he's just entertaining, in that sort of public stoning way.
Posted by: Hackster
at June 5, 2006 05:52 AM
If people only defended sites that were truly 'illuminating', people would have a loooot of free time on their hands. Defamer doesn't advance the human condition, but it isn't the devil's spawn either. (I would not find a stoning amusing.)
Posted by: jeffmcm
at June 5, 2006 01:34 PM
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