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July 31, 2006
Logo A Go Go
Posted by poland at July 31, 2006 11:16 AM
Comments
That looks like something a child could have done with a Dymo labelmaker! (Or a grown-up with a nice job.)
Posted by: prideray ![[TypeKey Profile Page]](http://www.mcnblogs.com/thehotblog/nav-commenters.gif)
at July 31, 2006 12:36 PM
The Paramount Classics gates were, appropriately, classy. This is lame. Shouldn't 'Vantage' actually be used like it means something, like a view from the top of their peak?
Posted by: jeffmcm at July 31, 2006 01:05 PM
Fox Searchlight looks to be the only dependent without an "indie-ish" logo. Focus has that minimal blue and yellow thing, WIP has the simple black and red logo, sony classics is the epitomy of minimal, vantage has this. Meanwhile Searchlight looks like a full blow studio unto itself.
Posted by: Kristopher Tapley at July 31, 2006 01:14 PM
So 1994. Their first "bad" move.
Posted by: wholovesya at July 31, 2006 01:23 PM
Well, it was apparently between this and goatse. I'm not sure they chose wisely.
Posted by: Jeremy Smith at July 31, 2006 01:33 PM
I'm not a graphic designer, but I think some color would have made this way better. The lettering is pretty grungy but then the light source and black background feel very sterile. Just contradicts itself visually.
Posted by: palmtree at July 31, 2006 01:43 PM
What's 'goatse'?
Posted by: jeffmcm at July 31, 2006 01:44 PM
Being a design student, i would guess there going more for indie film can label, but to me great simplicity is the WI logo, not simple but cool is the Focus intro, which seems like something the Eames would design
Posted by: Sharpel007 at July 31, 2006 02:09 PM
You do not wish to know about goatse and you do not wish to google it. You have been warned!
Posted by: prideray at July 31, 2006 02:23 PM
Jeff, you can go to www.urbandictionary.com and look up goatse. That's the safest way, if you are that curious.
Posted by: wolfgang at July 31, 2006 06:47 PM
I did google it before and got the gist. I'm lazy, but the internet was made for lazy people.
Posted by: jeffmcm at July 31, 2006 06:55 PM
At least it wasn't "tubgirl."
Posted by: Josh Massey at July 31, 2006 09:03 PM
Ok, got what goatse and tubgirl means. Who makes these things??
Posted by: ployp at August 1, 2006 02:45 AM
Thing is, I get what they're going for and if it were a smaller indie group it would be actually quite great, but Paramount Vantage should be a bit more upscale than this. This would be a decent design for groups like Strand or Magnolia or whatever, but Paramount Vantage, no.
Only advantage is that they can use this logo on their posters, easily.
Posted by: KamikazeCamelV2.0 at August 2, 2006 01:05 AM
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