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that was the first vw ad during the super bowl in like 6 years... and "two weeks" plays great, glad they used it.

Didn't you play slug bug as a kid? I thought the ball shot really mad it. I had some people over to watch the game and they all lit up when Tracy Morgan fell out over being punched by Stevie on that one.

Besides the men wearing the pants, I was kinda surprised at how much the ads were not just male oriented but "we make no apologies for catering for the males" as the ads were. Not all, but so many women I talked to who said they were going to watch the game said they were doing so for the ads. So many had the "screw you, ladies. THIS is our day" theme. Not like belligerent but more like let's be honest here.

FOX POWER, EASILY the best ad; I had NO IDEA that was coming then when she showed up IN A TUB AND WET I about lept off the couch in a giddy display of aroused loserdom, which would've been less awkward had I not been watching the game with others. THE FOX IS BACK after a few quiet months. THERE WAS BOWING THROUGHOUT THE LAND, Poland... What was NOT to like? FOX. WET. AWESOME. Only bad part is she wasn't the whole ad and that they didn't show her legs and feet.

BONER.

Also at one point we ran out of beer so I made a Vons run during the Who and there were two SCHMOKING HOT CHICKZ in the booze aisle, and I froze up like fucking Davies in Private Ryan. WHERE'S THE PARTY AT LADIEZ YEP YEP.

FOX POWER. SAINTS POWER.

They should have had a K-STEW COMMERCIAL for MILK or something. GOOD IDEA.

Lex, what happened to your plan to watch DEAR JOHN instead of the game?

I saw it yesterday with my gal pals.

The Dorito Samurai commerical was the funniest. Done for $2000 by an aspiring filmmaker from Minnesota, it was one of four chosen in a Doritos sponsored "make your own Super Bowl commercial contest" (as was the "Play Nice" ad) and put all the multi-million dollar big agency "comic" ads to shame. The kid will have a big agent and a studio deal by the end of the week, mark my words.

Was it just multiple ads, a series of ads, or some official NFL THEME SONG or something, but did like 20 spots wheel out that DEPRESSING AS FUCK Arcade Fire song from the WHERE THE WILD THINGS ARE trailer?

You know, the song THAT MADE PEOPLE WANT TO SEE THE MOVIE, that had people sitting in their seats WAITING TO CRY WHEN THEY CRANKED IT UP when the kid left the fantasy world, then JONZE DIDN'T EVEN USE IT IN THE MOVIE so I wasn't ANYWHERE NEAR AS MOVED as I would've been if I'd have HEARD THE SONG THAT WAS ADVERTISED and that will forever be associated with the movie's well of emotions but THEY DON'T EVEN USE IT.

If I pay my 10 bucks to CRY WHEN THE BEAR SEES OFF THE KID PLAYING ARCADE FIRE, I want to hear the goddamn ARCADE FIRE.

for the record, Arcade Fire licensed that song to the NFL for the sole purpose of donating the licensing fee for Haiti.

The Betty White commercial with Fish was great. Probably the most memorable for me. But I really liked the google ad. Clever. Simple. Google.

But it's interesting me that they felt the need to run an ad. That's pretty telling if you ask me.

Paying ad men millions to come up with OW MY BALLS.

Amid all this Junk Food News the biggest story was one the liberal media didn't bother to report: CBS has a double standard when it comes to who gets to advertise in the Super Bowl.

MoveOn.org ... liberal ... bad
Focus on the Family ... right-wing ... good

United Church of Christ ... mainline Protestant ... bad
Focus on the Family ... Christian fundamentalist ... good

Remember that the next time CBS News does a soft story about Sarah Palin or any other right-wing hack.

CBS has a long history of censorship, from The Smothers Brothers to Lou Grant to Bill Hicks. Of course the Super Bowl runs Focus On Family ads while pimping the most crass and revolting consumerism. Jesus vomits.

"The Dorito Samurai commerical was the funniest."

Nope. And you could tell it was one of those farmed out contest ad in about five seconds.

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